Software studio · Est. for India's SMEs

Crafted software for businesses that build things that last.

designbykalakar builds ERP systems, websites, WhatsApp automation and digital presence for schools, hotels and growing businesses across India — engineered like products, delivered like craft.

1School live in production
20+Modules across roles
100%Built & supported in-house
Why "kalakar"

Most SME software is assembled.
Ours is made.

कलाकार kalakar (n.) — an artisan; one who shapes raw material into something of lasting worth.

Tier-2 and Tier-3 India runs on ambitious, family-built institutions — schools, hotels, clinics, trading houses. They deserve better than bloated enterprise suites priced for metros, or template websites that all look the same.

We build the middle path: serious, scalable systems — multi-tenant ERP, professional web presence, WhatsApp-native communication — designed around how Indian SMEs actually operate: fee cycles, festival calendars, Hindi-first parents, UPI payments, and owners who run everything from a phone.

One studio. One accountable team. Software that respects your business the way a craftsman respects his material.

What we craft

Four disciplines. One workshop.

प्रबंधन · management

ERP Solutions

Multi-tenant, cloud-hosted management systems that scale from one institution to a network — without per-seat pricing games.

  • School ERP (SchoolMIS) — our flagship, live in production
  • Hotel & guest-house operations
  • Fees, billing, attendance, payroll, inventory
  • Role-based access for owners, staff & customers
  • Hosted, secured and maintained by us
उपस्थिति · presence

Websites & Digital Identity

Fast, mobile-first websites that make a family business look like an institution — because in India, trust starts with how you appear.

  • Business, school & hotel websites
  • Admissions & enquiry capture built in
  • Google Business Profile setup & optimisation
  • Hindi + English bilingual content
  • Hosting, SSL & upkeep included
संवाद · dialogue

WhatsApp & Communication

Your customers live on WhatsApp. We wire your business into it — officially, reliably, and in the language your customers speak.

  • Official WhatsApp Business API integration
  • Fee reminders, attendance alerts, booking confirmations
  • Automated + human-handover messaging
  • Hindi & English template management
प्रचार · reach

Social Media & Growth

Consistent, professional social presence — managed for owners who have a business to run, not reels to edit.

  • Instagram & Facebook page management
  • Admission-season & festive campaigns
  • Content calendars with your photos, our polish
  • Monthly performance summaries in plain language
Flagship product
SchoolMIS

The school ERP built for how Indian private schools actually run.

Admissions to attendance, fees to report cards, payroll to parent messaging — one system, every role, on any device. Multi-tenant architecture means a school network runs on the same backbone as a single campus.

For the office

Fee collection with receipts, dues tracking, admissions, transfer certificates, staff payroll and expense registers — the daily grind, digitised.

For teachers

Mobile-first attendance marking, marks entry, timetables and homework — designed for a phone in one hand and a classroom in the other.

For parents

Fee alerts, attendance updates and school announcements delivered on WhatsApp — no app downloads, no logins to forget.

Live in production — running the daily operations of a private school in Prayagraj, Uttar Pradesh.
Explore all 9 modules & full technical details →
Who we serve

Built for the businesses that build Bharat.

i. Schools & Coaching

Education

Private schools, coaching centres and pre-schools in Tier-2/3 cities — where one office manages a thousand families.

  • SchoolMIS ERP end-to-end
  • Admission-season websites & campaigns
  • Parent communication on WhatsApp
  • NEP-era records & reporting readiness
ii. Hotels & Hospitality

Hospitality

Independent hotels, guest houses and banquet businesses that compete with chains on warmth — and now on systems.

  • Booking & front-desk management
  • Direct-booking websites (skip the OTA commission)
  • WhatsApp booking confirmations & reviews
  • Billing, GST invoices & occupancy views
iii. Trade & Services

Growing Businesses

Clinics, showrooms, distributors and service firms ready to move off registers, spreadsheets and memory.

  • Custom ERP modules for your workflow
  • Professional web presence & Google visibility
  • Customer messaging & payment reminders
  • Owner dashboards — the business on one screen
How we work

The workshop method.

samvad · संवाद

Listen first

We sit with your office, your staff, your registers. The system is designed around your reality — not the other way round.

naksha · नक्शा

Blueprint

You approve a clear, written scope — screens, workflows, pricing — before a single line of code is written.

nirmaan · निर्माण

Build & prove

We build in stages, demo working software on your data, and refine until your staff can run it without us in the room.

saath · साथ

Stay with you

Hosting, updates, training and support stay with us. When you grow, the system grows — that's what multi-tenant means.

Why designbykalakar

What you get when software is crafted.

Bring us your registers, your spreadsheets, your ambition.

A 30-minute conversation is enough to tell you honestly whether we're the right craftsmen for your business — and what it would take.

[email protected]